{"id":901,"date":"2026-04-22T06:59:00","date_gmt":"2026-04-22T06:59:00","guid":{"rendered":"https:\/\/yasbou.com\/?p=901"},"modified":"2026-04-22T06:59:00","modified_gmt":"2026-04-22T06:59:00","slug":"snl-uk-social-media-views-exceed-86-million-tv-ratings-drop-30","status":"publish","type":"post","link":"https:\/\/yasbou.com\/?p=901","title":{"rendered":"&#8216;SNL UK&#8217; social media views exceed 86 million, TV ratings drop 30%"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n\t<strong>exclusive<\/strong>:A month has passed since then. <em>saturday night live uk<\/em> It crashed onto British screens like Melania Trump emerging from the bushes in Croydon&#8217;s garden. Early viewing data is encouraging, if not perfect, for Sky&#8217;s remake of NBC&#8217;s iconic comedy series.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\tAs a result of deadline analysis,<em> SNL UK <\/em>It has over 86 million views across its official online accounts on YouTube, Instagram Reels, X\/Twitter, and TikTok. This means that it continues to go viral all the time, even without counting unrelated pirated videos. <em>SNL<\/em> account.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\tInstagram Reels has proven fertile ground for Sky&#8217;s sketch series, which has guest hosts Tina Fey, Jamie Dornan, Riz Ahmed and Jack Whitehall over the first four episodes. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n\t<em>SNL UK<\/em> has amassed 55 million views on Reel as of Tuesday, with 16 videos garnering more than 1 million streams. Interest peaked early. <em>SNL UK<\/em> The promotional video featuring Fey as Mary Poppins has amassed 9.6 million views, making it the most-watched clip on all of the show&#8217;s official channels.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\tOn YouTube, Fey&#8217;s opening monologue was the most-watched moment of the series so far on the Google-owned service, with 2.7 million views, suggesting it was a wise move to book the production. <em>30 locks <\/em>Star. Three of the first four cold opens <em>SNL&#8217;s <\/em>Top 5 most viewed YouTube videos of all time (see full list below). This shows that this show is leading with its strongest material. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\tThe most-watched sketch on YouTube is &#8220;The Last Supper,&#8221; featuring Jack Shepp&#8217;s memorable impression of Princess Diana. \u201cThe Last Supper\u201d was also the most-watched sketch on Instagram Reels, with 5.3 million streams.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\tnoise <em>SNL<\/em> Sky is using the show to promote its pay-TV platform to new subscribers, and the move online is welcome. But industry insiders say online viewing is unlikely to translate into meaningful revenue for the Comcast-owned company, and there is currently no evidence that the series is providing a significant boost to Sky&#8217;s streaming service.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\tfull <em>SNL<\/em> The episode also did not register in overnights.tv&#8217;s online viewing report, suggesting that NOW&#8217;s streaming numbers were very low and negligible. Sky will learn of the NOW data, which is not published by ratings agency BARB, via overnights.tv, which the company does not normally publish. Skye declined to comment.<\/p>\n<h2 class=\"heading larva \/\/   pmc-u-font-family-eksell lrv-u-font-size-28   \">\n<p>\t\tTV viewership drops by one-third\t<\/h2>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n\t<em>saturday night live uk<\/em>TV viewership got off to a strong start. The comedy&#8217;s opening episode had an initial audience of 226,000 viewers, which more than doubled to 528,000 after seven days of viewing. Taking into account Sky&#8217;s ratings measures of repeat viewing and other viewing, the first episode was watched by 784,000 people. These are impressive numbers by Sky&#8217;s standards in the UK.<\/p>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td>Mr. Miss.<strong>NL UK episode<\/strong><\/td>\n<td><strong>overnight rating<\/strong><\/td>\n<td><strong>7 days evaluation<\/strong><\/td>\n<td><strong>7-day evaluation (with repeats)<\/strong><\/td>\n<\/tr>\n<tr>\n<td>1<\/td>\n<td>226,000<\/td>\n<td>528,000<\/td>\n<td>784,000<\/td>\n<\/tr>\n<tr>\n<td>2<\/td>\n<td>205,000<\/td>\n<td>507,200<\/td>\n<td>642,000<\/td>\n<\/tr>\n<tr>\n<td>3<\/td>\n<td>130,100<\/td>\n<td>430,600<\/td>\n<td>631,000<\/td>\n<\/tr>\n<tr>\n<td>4<\/td>\n<td>120,000<\/td>\n<td>371,700<\/td>\n<td>503,000<\/td>\n<\/tr>\n<\/tbody>\n<\/table><figcaption class=\"wp-element-caption\">Source: overnights.tv, Digital i, Sky<\/figcaption><\/figure>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\tbut <em>SNL UK<\/em> Viewer ratings have plummeted since its premiere. According to Digital i statistics, the fourth episode, hosted by Jack Whitehall, was watched by 371,700 people, 30% less than Fey&#8217;s first episode. According to Sky&#8217;s recommended standards (including rebroadcasts), attendance fell by more than a third, from 784,000 to 503,000.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\tDigging a little deeper into the numbers, we see some encouraging signs among younger viewers. <em>SNL UK<\/em> is growing its audience among 25- to 34-year-olds, who are roughly the same age as the show&#8217;s cast. According to Digital i, the series started with 95,000 viewers in this age group, but rose to 126,300 for the Whitehall episode.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\tDirected by lead producer James Longman, <em>SNL UK<\/em> He&#8217;ll be back this Saturday with Nicola Colan and the Foo Fighters. Amy Lou Wood will guest star in Episode 6 on May 2nd, with music provided by Meek. In last week&#8217;s comment, <em>SNL<\/em> Creator Lorne Michaels praised the UK version as &#8220;smarter, funnier and more original&#8221; than the US version, adding that viewers &#8220;love it&#8221;.<\/p>\n<h2 class=\"heading larva \/\/   pmc-u-font-family-eksell lrv-u-font-size-28   \">\n<p>\t\t&#8216;<strong>SNL UK&#8217;s most watched show on YouTube<\/strong>\t<\/h2>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\t1. Tina Fey Monologue: 2.7 million views<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\">\n<p>\n<iframe loading=\"lazy\" title=\"Tina Fey Monologue | SNL UK\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/712AlPYYDNE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<\/figure>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\t2. \u201cThe Last Supper\u201d: 2.6 million views<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\">\n<p>\n<iframe loading=\"lazy\" title=\"The Last Supper  | SNL UK\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/lILVObugHtQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<\/figure>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\t3. \u201cPrince Andrew Project\u201d cold open: 2.3 million views<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\">\n<p>\n<iframe loading=\"lazy\" title=\"The Prince Andrew Plan Cold Open | SNL UK\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/YfTHQLFgAHc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<\/figure>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\t4. \u201cSir Keir Makes a Difficult Call\u201d Cold Open: 1.7 million views<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\">\n<p>\n<iframe loading=\"lazy\" title=\"Sir Keir Makes a Difficult Phone Call Cold Open | SNL UK\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/yI1Lzi1ufOQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<\/figure>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto     \">\n<p>\t5. \u201cMelania Trump Plays Two Truths and One Lie\u201d Cold Open: 1.5 million views<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\">\n<p>\n<a href=\"https:\/\/www.youtube.com\/watch?v=X_Y4ZgrXwnc\">https:\/\/www.youtube.com\/watch?v=X_Y4ZgrXwnc<\/a>\n<\/p>\n<\/figure>\n<\/div>\n<p>#SNL #social #media #views #exceed #million #ratings #drop<\/p>\n","protected":false},"excerpt":{"rendered":"<p>exclusive:A month has passed since then. saturday night live uk It crashed onto British screens like Melania Trump emerging from the bushes in Croydon&#8217;s garden. Early viewing data is encouraging, if not perfect, for Sky&#8217;s remake of NBC&#8217;s iconic comedy series. As a result of deadline analysis, SNL UK It has over 86 million views &#8230; <a title=\"&#8216;SNL UK&#8217; social media views exceed 86 million, TV ratings drop 30%\" class=\"read-more\" href=\"https:\/\/yasbou.com\/?p=901\" aria-label=\"Read more about &#8216;SNL UK&#8217; social media views exceed 86 million, TV ratings drop 30%\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":902,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[2200,2378,2270,1611,1685,2375,1107,2376,615,2377,2032],"class_list":["post-901","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-drop","tag-exceed","tag-media","tag-million","tag-ratings","tag-saturday-night-live-uk","tag-snl","tag-snl-uk","tag-social","tag-tina-fey","tag-views"],"_links":{"self":[{"href":"https:\/\/yasbou.com\/index.php?rest_route=\/wp\/v2\/posts\/901","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yasbou.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yasbou.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yasbou.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yasbou.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=901"}],"version-history":[{"count":0,"href":"https:\/\/yasbou.com\/index.php?rest_route=\/wp\/v2\/posts\/901\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yasbou.com\/index.php?rest_route=\/wp\/v2\/media\/902"}],"wp:attachment":[{"href":"https:\/\/yasbou.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=901"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yasbou.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=901"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yasbou.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=901"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}