exclusive:A month has passed since then. saturday night live uk It crashed onto British screens like Melania Trump emerging from the bushes in Croydon’s garden. Early viewing data is encouraging, if not perfect, for Sky’s remake of NBC’s iconic comedy series.
As a result of deadline analysis, SNL UK It has over 86 million views across its official online accounts on YouTube, Instagram Reels, X/Twitter, and TikTok. This means that it continues to go viral all the time, even without counting unrelated pirated videos. SNL account.
Instagram Reels has proven fertile ground for Sky’s sketch series, which has guest hosts Tina Fey, Jamie Dornan, Riz Ahmed and Jack Whitehall over the first four episodes.
SNL UK has amassed 55 million views on Reel as of Tuesday, with 16 videos garnering more than 1 million streams. Interest peaked early. SNL UK The promotional video featuring Fey as Mary Poppins has amassed 9.6 million views, making it the most-watched clip on all of the show’s official channels.
On YouTube, Fey’s opening monologue was the most-watched moment of the series so far on the Google-owned service, with 2.7 million views, suggesting it was a wise move to book the production. 30 locks Star. Three of the first four cold opens SNL’s Top 5 most viewed YouTube videos of all time (see full list below). This shows that this show is leading with its strongest material.
The most-watched sketch on YouTube is “The Last Supper,” featuring Jack Shepp’s memorable impression of Princess Diana. “The Last Supper” was also the most-watched sketch on Instagram Reels, with 5.3 million streams.
noise SNL Sky is using the show to promote its pay-TV platform to new subscribers, and the move online is welcome. But industry insiders say online viewing is unlikely to translate into meaningful revenue for the Comcast-owned company, and there is currently no evidence that the series is providing a significant boost to Sky’s streaming service.
full SNL The episode also did not register in overnights.tv’s online viewing report, suggesting that NOW’s streaming numbers were very low and negligible. Sky will learn of the NOW data, which is not published by ratings agency BARB, via overnights.tv, which the company does not normally publish. Skye declined to comment.
TV viewership drops by one-third
saturday night live ukTV viewership got off to a strong start. The comedy’s opening episode had an initial audience of 226,000 viewers, which more than doubled to 528,000 after seven days of viewing. Taking into account Sky’s ratings measures of repeat viewing and other viewing, the first episode was watched by 784,000 people. These are impressive numbers by Sky’s standards in the UK.
| Mr. Miss.NL UK episode | overnight rating | 7 days evaluation | 7-day evaluation (with repeats) |
| 1 | 226,000 | 528,000 | 784,000 |
| 2 | 205,000 | 507,200 | 642,000 |
| 3 | 130,100 | 430,600 | 631,000 |
| 4 | 120,000 | 371,700 | 503,000 |
but SNL UK Viewer ratings have plummeted since its premiere. According to Digital i statistics, the fourth episode, hosted by Jack Whitehall, was watched by 371,700 people, 30% less than Fey’s first episode. According to Sky’s recommended standards (including rebroadcasts), attendance fell by more than a third, from 784,000 to 503,000.
Digging a little deeper into the numbers, we see some encouraging signs among younger viewers. SNL UK is growing its audience among 25- to 34-year-olds, who are roughly the same age as the show’s cast. According to Digital i, the series started with 95,000 viewers in this age group, but rose to 126,300 for the Whitehall episode.
Directed by lead producer James Longman, SNL UK He’ll be back this Saturday with Nicola Colan and the Foo Fighters. Amy Lou Wood will guest star in Episode 6 on May 2nd, with music provided by Meek. In last week’s comment, SNL Creator Lorne Michaels praised the UK version as “smarter, funnier and more original” than the US version, adding that viewers “love it”.
‘SNL UK’s most watched show on YouTube
1. Tina Fey Monologue: 2.7 million views
2. “The Last Supper”: 2.6 million views
3. “Prince Andrew Project” cold open: 2.3 million views
4. “Sir Keir Makes a Difficult Call” Cold Open: 1.7 million views
5. “Melania Trump Plays Two Truths and One Lie” Cold Open: 1.5 million views
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